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Archives: May 2015
In a Word

A word about… meat & potatoes.

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In today’s digital world, your company’s website is the hub of your marketing strategy, and it’s no wonder that businesses commit a great deal of their resources toward maintaining a cutting-edge, online presence. Everyone knows that “content is king.” While cutting-edge design is an important aspect of your website, we believe the words that appear […]

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A word about… whatchamazingers.

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Our day-to-day lives are so chalk full of product and company names that it’s easy to take them for granted. Like any piece of marketing, however, names send us a carefully constructed, albeit subtle, message about a brand. That’s why companies call upon Writing by Design or large naming companies early in the innovation process […]

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